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Walsh College Academic Catalog 2024-2025
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Walsh College Academic Catalog 2023-2024
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Contents
Welcome to Walsh College
General Information
Academic Calendar & Important Dates
Admission to Walsh College
Admission on a Student Visa
Readmission to Walsh College
Financial Aid and Scholarships
Walsh College Student Services
International Student Information
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Walsh College Programs
Walsh College Courses
ACC - Accounting
BL - Business Law
BTC - Business & Technology
COM - Communications
DCT - Doctoral
DIS - Dissertation
ECN - Economics
ENG - English
FIN - Finance
IDS - Interdisciplinary
IT - Information Technology
MGT - Management
MKT - Marketing
200 Level Courses
300 Level Courses
400 Level Courses
500 Level Courses
700 Level Courses
MTH - Math
QM - Quantitative Methods
RES - Research Methods
RSD - Residency
TAX - Taxation
Walsh College Policies and Procedures
Walsh College Leadership
Walsh College Faculty
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MKT - Marketing
MKT 202
MARKETING I
MKT 300
CONTEMPORARY MARKETING TRENDS
MKT 307
MARKETING MANAGEMENT
MKT 309
ADVERTISING AND PROMOTION MANAGEMENT
MKT 415
CONSUMER AND BUYER BEHAVIOR
MKT 420
APPLIED MARKETING-CANNABIS
MKT 435
MARKETING RESEARCH
MKT 445
E-MARKETING COMMUNICATION
MKT 453
SOCIAL MEDIA STRATEGIES
MKT 460
STRATEGIC MARKETING
MKT 480
SPECIAL TOPICS IN MARKETING
MKT 483
DIRECTED STUDY IN MARKETING
MKT 484
TRAVEL & TOURISM
MKT 487
NOT-FOR-PROFIT MARKETING
MKT 488
MARKETING INTERNSHIP
MKT 541
PUBLIC RELATIONS STRATEGIES
MKT 542
CONSUMER INSIGHTS
MKT 543
CREATIVITY AND INNOVATION
MKT 550
MARKETING FUNDAMENTALS
MKT 553
SOCIAL MEDIA STRATEGIES
MKT 555
MARKETING APPLICATIONS AND METRICS
MKT 560
BRAND MANAGEMENT
MKT 583
DIRECTED STUDY IN MARKETING
MKT 588
MARKETING INTERNSHIP
MKT 589
CONSULTING PROJECT
MKT 743
MARKETING STRATEGY, STRUCTURES, AND SYSTEMS