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QM 601
RESEARCH METHODS & ETHICS
The focus of this course is on exploring the three research method approaches: quantitative, qualitative and mix-method. Phases of research are discussed in detail with respect to identifying research problems based on business needs, translating research problems based on business needs into specific research questions, developing hypotheses considering specified research questions, determining independent and dependent research variables, and examining the validity and reliability of the research designs. Ethical considerations in research are deliberated considering APA and ASA ethics guidelines.
Credits
3
Prerequisite
QM 504
and
QM 505